Omnicom Precision Marketing Group
We’re Omnicom Precision Marketing Group
Contact OPMGOur skills and expertise include data-driven product and service design, technology strategy and implementation, CRM/ loyalty strategy and activation, econometric and attribution modelling, technical and business consulting and digital experience design and development. We can deliver meaningful customer experiences not just at scale, but precisely targeted. That’s why we’re called the Omnicom Precision Marketing Group or OPMG.
- Agencies
- Proprietary Resources
Our superpowers:
- We Create Experiences that Connect
- We Make the Complex Simple
- We Transform Brand Ecosystems
Our superpowers:
- 1st Party Data Strategy
- Journey Optimization
- Marketing Performance
Call us when:
- You need strategy expertise from vision through execution.
- Your clients want to harness the unusual power of data and machine learning.
- You need a focused and tailored team to drive technology results.
Call us when:
- You need to create momentous brand experiences.
- You want people to think you’re mind readers, but in a good way.
- You want to make the most of all your media. Yes, all of it.
Our superpowers:
- KERN Delivers
- The Brainy Bunch
- Diversity Drives Results
Our superpowers:
- Cultural Prediction
- Commerce Orchestration
- Dynamic Design
Our superpower:
- Operationalizing AI Algorithms, enabling personalized Real-Time UX across channels
Our superpowers:
- Incorporate Culture into Your Strategy
- Future-Proof Your Business
- Ignite Transformation Across Your Organization
Call us when:
- You need a digital agency that creates personalized customer experiences
- You need marketing solutions with powerful creative derived from data intelligence.
- You need experts at unleashing the power of your first-party data
Call us when:
- You need a brand ready for the digital future
- You want disruptive solutions, brilliantly crafted and passionately executed
- You want to reach a wider audience with maximum relevance at maximum efficiency
Call us when:
- You’re looking for help navigating change.
- You need help understanding the impact of web3 on your business from Blockchain to NFT
- You’re looking to stand out in a crowded digital world
adZU™
adZU™ is multi-channel, enabling personalization of experience in Display, Social, Web, Print, CRM, POS/collateral,OOH & audio. It is made up of dozens of applications, services and intelligent algorithms grouped into studios which can be deployed together or in part.
Q™ Cultural Intelligence
Q™ isn’t like social listening or Google Analytics. We don’t surface every piece of data, only what is culturally relevant. We focus on why something is changing, not just what has changed.
Omni
Omni is Omnicom’s precision marketing and insights platform, designed to identify and define personalized consumer experiences at scale, in order to drive superior business outcomes for clients.